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Posted by Anonymous (not verified) on May 29, 2014

Over two gloriously sunny days in the SW of England nearly 200 women packed the auditoriums for the national Ahead for Heights EW conference. The energy was electric and judging by all our feedback, the audience left hugely inspired and ready to grow their businesses. Thank you to all those who attended and helped make it the unforgettable conference that it was.

Our key note speaker was Alex Polizzi, TV presenter from The Hotel Inspector and The Fixer, who gave her unique insight into being a woman in business:

Here are some of her key messages for success:

  1. Be clear sighted about the strengths of the business
  2. Find numerical ability- don’t be embarrassed to ask if you don’t understand what your accountant tells you
  3. Play to your strengths but don’t ignore your weaknesses. Borrow or buy expertise
  4. Enjoy being challenged. Criticism of your ideas isn’t a criticism of you.
  5. Your customer is key
  6. Worklife balance - allow yourself to feel no guilt - what you do has to be enough. Be brutally honest with yourself even if you can’t be with other people. Recognise what you can or can’t do.
  7. Surround yourself with like-minded people
  8. Engender loyalty in your workforce

Other key speakers included Sally Allen Gerard from Wizard Jeans. Sally told of her fascinating business journey which included becoming the first female executive in cricket and setting up her PR and Marketing agency which led to her working with names such as Dame Judi Dench and Sir David Frost.

In 2009 Sally personally arranged for President Clinton to visit the UK for a charity event, a highlight of her business journey she will never forget. Sally’s advice for business success was very straight forward:

1. Always push barriers

2. It’s better to try and fail than not try at all - you will always learn something

3. Tenacity is the greatest skill needed to progress and succeed

Ouvrielle Holmes founder of the Gro Company, and a person many parents wanted to say a personal thank you to for helping their children sleep, held interview style Q & A workshops with participants. She told her story about starting a global business from around her kitchen table with her husband to how and why they exited the business last year.

Other highlights included fantastic energising sessions given by Susan Heaton Wright, a former professional opera singer.

This was followed by Eileen Lennon’s Feed Forward event, which nearly took the roof off with the level of noise and energy it generated, and a range of essential workshops.

Our delegates told us just how pleased they were that they took time out to attend the conference and invest in their business development.

 They also said how inspired they were by the main speakers –  and how wonderful it was to see and learn from women just like them.



Enterprising Women
150 Minories


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