Special Event Management
This event has already happened!
A one-day workshop on planning and managing special events as part of a corporate communications programme
Location |
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52 Upper Street, Islington, London |
Date |
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Thursday, 3rd May 2012 |
Time |
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Tea/coffee and registration at 9:00, with a 9:30 start and 17:00 finish |
Kind |
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Workshop |
Cost |
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£325 for companies in the PRCA, £395+VAT for non-PRCA members |
Aims of the course
Delegates learn the A to Z of planning and managing successful special events that contribute to the objectives of a corporate communications programme. They see how to identify the critical timeline to ensure that everything happens when it should.
They work as a group to plan their own event.
Course content
- Special Events in the PR Mix
- The Different Types of Event
- The A to Z of Event Planning
- Developing a Critical Timeline
- Develop an Event
Plan your training
Special Event Management covers the techniques needed to organise events that will make an effective contribution to your public relations programme. It does not address the task of defining what your PR is trying to achieve.
Developing PR Strategy and Managing PR Campaigns, describes methods for focussing your PR effort.
All courses are self-contained and can be taken in any order.
Delegates learn how to
- Appreciate the role of special events in the PR mix
- Set event goals and objectives
- Understand the different types of special events that can contribute to public relations
- Appreciate the detailed planning that goes into a successful event.
- Develop a critical path to maintain control of the event's organisation
For more information or to book now, click here.
This event is not a women-only training event.
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